My Marketer life...

Freelance CMO, Webportage  - Since January 2016


Product & Brand Marketing, Web Marketing & Operations (key messages)

  • Competition Analysis

  • Creative briefing and support to video production

  • FR and EN Copy-writing (white papers, sales presentation, articles)

  • Software development Support 

  • Web design assessment, design, co-built. 


Clients : StationNext pour Orange Business Services, Web-Biz, La Planeta Events, Open Biz, Actif Industries, Admin Control.



IoT & Business Co-Organizer, 9 Nov 2017, Marseille
  • Recherche de partenariats et de sponsors

  • Rédaction des contenus web, emailing, animation Facebook, Twitter



TENERGIE, Renewable Energy Producer, Meyrueil

  • Define global marketing plan and develop supports

  • Choose and Brief ad hoc agencies

  • Build a lead management program to grow Sales opportunities

  • Manage a Junior Communication Trainee

  • Team leader of an Environmental Development Approach





EMEA Field Marketing Coordinateur (Contractor)
Sept 2014-Dec 2015


GEMALTO Worldwide Leader in Digital Security – Identity & Data Protection, La Ciotat

  • Developed internal Lead Management processes

  • Converted Technical Products & Sales needs into marketing operations

  • Ran Content Management Campaigns in coordination with Corp. com teams

  • Lead Management: qualified leads before dispatching to Channel Sales

  • Drafted an Inside Sales Incentive Program to support Lead Gen Activities

  • Market Audit: benchmark of 5 competitors + Channel partners analysis


>> Results: Customized reporting models, emphasized Global Marketing Automation processes



Senior Communication Consultant (freelance)

Jan 2014 August 2014


QUALISTEO, "Smart Grids" Cie - Electrical Energy Saving Consumptions, Nice 

  • Increased SMB Sustainable Development Knowledge to add new sales angles

  • Ran a Competitive Positioning Audit to write & produce new materials

  • Managed all design creations from the logotype + icons, baseline, messages


>> Results: Technical product presentations turned into trendy business pitches



Digital Marketing Manager, OpenTrust

July 2012 - December 2013


OPENTRUST EMEA Provider of IT Security Software, Issy-les-Moulineaux

  • Planned, managed budgets in excess of 240K€, 4800 qualified contacts

  • Brought a Marketing Focus to a Technical Product team. Applied target audience research for key marketing messages

  • Survey Management: integrated questions, reported results to the Board

  • CRM: contributed to IT assessment, found data list, coordinate with partners

  • Emailing: planned campaigns, change content depending on click rates

  • Web Content: created templates, leverage SEO, testing new Ad words


>> Results: Reduced cost per acquisition by 75% after 6 months of run



Sustainable Marcom Consultant, ITG

Janvier 2011 - Juillet 2012


  • Deployed campaigns on Sustainable Development to various audiences

  • Support 3 start-ups to develop their business plans & narrative pitch

  • Event animator: “How to integrate CSR into small businesses”

  • Green Marketing: enriched an e-learning Program with an ad hoc “Green IT Facts & Figures” + Produced FAQ’s to educated Buyers and Marketers on CSR


>> Results: Contributed to the 1st French Survey of Sustainable Marketing, Les Echos.



Responsable Marketing & Com 360, Jet Multimedia

Juillet 2005 - Décembre 2009


Managed 4 people, budget of 400K€ which generated 2M€ of signatures per year

  • Global Communications Expertise: experience with multi-channel support, writing family products + corporate + HR pitches

  • Assessed, Designed, Built & Operated Internal + External 360 Com Plans

  • ROI Analysis, KPIs creation and reports

  • Formed engaging online marketing campaigns based on 3 Markets Segments

  • Copywriter of all print and digital contents, including product advertising and PR and corporate texts


>> Results: #2 in the Best RP Clients' testimonials rate

(Source: Observatoire & Marchés 2007)



Core Competencies

Lead Generation


Bid data Management


Web project


Marketing Operations



Go-to-market programs


Global Communication

Content copy-writing

Corp Identity

Agency & Creative Management










Softs & Tools


Worpress, wix (personal)
Google Analytics

Shutterstock, Istockphotos




Salesforce, Dynamics


Pardot, Silverpop, Taxi

Campaign Commander
Mail Chimp


Social Networks

Linked In




Pack Office Microsoft

Mac : Iphoto, Imovie



English Advanced

German, good scholar basis



MBA Sustainable Management and Performance of Organization

Leonard de Vinci Institute, Paris La Defense



Master of Marketing and Commercial Practices

Sorbonne Graduate Business School, (IAE) Paris



Bachelor in Information Communication,

Pantheon Assas II University Paris



BETC Higher National Diploma in Marketing Technics,

University Institute of Technology Nice

Tous droits réservés depuis Janvier 2012

This site was designed with the
website builder. Create your website today.
Start Now